Many marketers use pre-recorded digital video in their marketing and eCommerce efforts because video is an effective way to communicate brand and product stories.
However, as described in this white paper, many top brands and retailers are graduating to live interactive video as an improved way to engage audiences with authentic product stories for the purpose of product training, marketing and eCommerce.
Read this white paper to learn:
- The benefits of live interactive video
- The reasons behind this emerging trend
- 6 use case examples from Adidas, GoPro, Pottery Barn, Rockwell Tools, Cake Boss and Crock-Pot
- Several metrics and statistics to support the case for live interactive video
Complete the form to request the white paper.
You might also want to download the corresponding Power of Live Video infographic here.